Case Study - TrainingMate - The best HIIT (High Intensity Interval Training) workout you’ve ever had with a fun Aussie twist.

Overview

When Trainingmate, a boutique fitness company with several studios, approached us, they were at a pivotal juncture. Their ambition was not just to grow but to do so on a national scale. However, to transition from a few locations to a nationwide presence, they recognized a critical need: the communication flow between their headquarters and the studios required significant enhancement. Moreover, it was vital that all trainers had instant access to the most current information on exercise routines to maintain the quality and consistency of training across all locations.

Crafting a Unified Hub for Seamless Operations

Understanding the unique challenges and goals of Trainingmate, we embarked on developing a comprehensive solution to address their needs effectively. The cornerstone of our strategy was the creation of a centralized hub, meticulously designed to organize the training plan for the upcoming week. This hub became an indispensable tool for all trainers and studios within the Trainingmate network, granting them immediate access to a wealth of resources.

A particularly innovative feature of this hub is the inclusion of detailed video instructions for individual exercises. This functionality not only ensures that trainers are equipped with up-to-date exercise protocols but also enhances the learning and training experience for both the trainers and their clients.

Revolutionizing Scheduling with Technology

One of the most daunting tasks for any growing business is scheduling, especially for a fitness company that needs to coordinate among multiple studios and trainers. To tackle this, we implemented a hybrid approach that combines manual scheduling with advanced AI technologies. This blend not only preserved the human touch where necessary but also leveraged the efficiency of AI to drastically reduce the weekly scheduling workload.

A Tailored Digital Experience for Every User

Recognizing the diverse needs of Trainingmate's staff, we intentionally designed the application as a web app with a dual focus: optimization for mobile use by trainers and for desktop use by administrative staff. This approach ensures that regardless of their role within the company, every user enjoys a seamless and efficient experience tailored to their specific needs.

The technical backbone of the app is as cutting-edge as its features. Built using Next.js and hosted on Vercel, it offers fast, reliable, and scalable solutions that can grow with Trainingmate. The use of Planetscale for database services further ensures that the app can handle the increasing volume of data as Trainingmate expands nationwide.

Conclusion

Our collaboration with Trainingmate illustrates the transformative power of technology in scaling businesses. By addressing the core needs of streamlined communication, accessible training resources, and efficient scheduling, we have not only supported Trainingmate's growth ambitions but have also set a new standard for operational excellence in the fitness industry. As Trainingmate continues to expand its footprint across the nation, their bespoke digital solution stands as a testament to the synergy of technology and fitness.

What we did